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Mars releases new range of Dove chocolate bar flavours in the US

Mars releases new range of Dove chocolate bar flavours in the US2018.11.28

Mars has expanded its Dove chocolate portfolio with a new selection of flavours which are “inspired by the latest culinary trends”.

In addition to classic dark chocolate and milk chocolate varieties, the new Dove bars include: bourbon vanilla dark chocolate, salted caramel blonde chocolate, raspberry rosé dark chocolate and almond brittle milk chocolate.


Leslie Philipsen, Dove brand director, said: “Our chocolate-loving consumers are always looking to up the ante with their treats. We challenged ourselves to bring creative, culinary-inspired flavours like salted caramel and bourbon vanilla and pair them with our signature silky smooth chocolate.

“We want this new Dove taste experience to give our fans a whole new reason to fall in love with chocolate.”

The range will be on sale in the US as of December with a recommended retail price of $1.99 per 3.3oz bar.

Earlier this year, Mars launched three new Dove chocolate products featuring cashews and almonds as a response to a consumer demand for more balanced snacks.

Source: foodbev.com

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